← All work02 of 03
Tempeo Foundation
Community foundation, Northamptonshire
Bringing ideas to life through the smiles of others.
The brief
Give businesses a reason to back a county's matchdays, and give charities a day they will never forget. Nobody we host ever sees a price.
Highlights
- 01
The numbers open the page
840 people given access, £66,000 of community access value, 17 events, 15 charities and 20 business partners sit directly under the headline.
- 02
Three programmes, each with a home
Community Lounge, Cobblers Corner and the Fanzone, each paired with the club that hosts it.
- 03
A wall of the county
Logos for the charities hosted and the businesses behind them, so the scale is seen, not claimed.
- 04
The press says it better
Announcements from the clubs and local media, linked from the page.
- 05
Built to be posted
A content pack made on the site's own design system: 39 finished images, four carousels and five short films.
What worked best
Let the logos do the talking.
The charities and businesses wall carries more weight than any paragraph could. Every logo is a person or a company who said yes.
Met the brief
5 of 5
-
Make giving tangible
A named day, a named group and a clear account of who each business reached.
-
Give each audience a door
Individuals, charities and businesses each get their own section and call to action.
-
Prove it is real
Counted outcomes up front and press from the clubs themselves.
-
Feed social media
A ready made LinkedIn pack in the same colours, type and logos.
-
Work on a phone
Every page checked at ten widths from 320 to 1920 pixels. No sideways scroll.
Next case
The Gantry